Journal
Customer success
Closing the loop: the email that turned our churned users into advocates
When a request ships, tell everyone who asked. The template, the timing and what happened to our reply rate.
Engineering
Merging duplicates without losing the customer's words
Why we never summarise a request away, and how Cadrell keeps every quote attached to the theme.
Product
Planning a quarter in an afternoon
A four-step planning ritual for teams of five to fifty, with the roadmap template we use internally.
Research
What 40 customer interviews taught us about feedback tools
Teams don't lack feedback. They lack a place where it adds up. Notes from the research behind Cadrell.
Guides
Automations that save our support team 30 hours a month
Five rules we run in our own workspace, with the exact conditions and actions so you can copy them.
Start here.
The three posts new readers ask us about most.
One email a month. No filler.
New essays on building from customer evidence, plus what shipped. 9,400 product people read it.